Jawbone's Yves Behar, left, and Hosain Rahman
(Fortune)
"Hosain and I are two people who have been at Jawbone longer than practically anyone," Behar says. "Over 10 years we've developed an understanding, a shared philosophy that allows us to improve on our original goal -- adapting products for wearability." Rahman adds that for collaboration to work you must "put your life force into each project," which is to say: Be dedicated.
"When we started with headsets," Behar continues, "it was the hardest thing I've ever worked on. I've designed shoes, and you hear from the customer immediately if something doesn't fit. It's like that, but with sound. We spent years refining, failing, and succeeding, and now, finally, we're building on that knowledge. It's an ongoing process."
--Our Face to Face series examines successful business partnerships that offer lessons on collaboration and compromise.
This story is from the February 4, 2013 issue of Fortune.
First Published: February 26, 2013: 7:50 AM ET
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